Benedetta Torrani | Fanta-Book, Publishers for a day
Logo and payoff design for FANTA-Book — "Editori per un giorno" (Publishers for a day), a board game linked to the independent publishing fair Book Pride, a project by Benedetta Torrani, March 2016. FANTA-Book is a game simulating the world of independent book publishing, with mechanics inspired by fantasy football applied to books and publishers. Role: Art Direction, Graphic Design, Logo Design. The work included designing the FANTA-Book logotype, defining the payoff and the game's visual identity, in keeping with the language of the independent publishing sector. 🌐 Digital context 2016: 2016 marked a revival of Italian independent publishing, with fairs such as Book Pride (Milan) becoming reference points for the sector. Board game culture experienced a global renaissance ("modern board games"), with new titles blending innovative mechanics and cultural settings. 📎 References: - Book Pride Milano: https://www.bookpride.com/